
Software development and rules stability: Prototype racing in 2030
IMSA provided accommodation so Ars could attend the Petit Le Mans. Ars does not accept paid editorial content. The rising tide that has been the Drive to Survive effect has lifted more boats in motorsport than simply Formula 1’s. Sportscar racing is enjoying its own surge in popularity internationally at races like Le Mans in France, but also in North America in IMSA’s WeatherTech Sportscar Championship. For one thing, multi-hour, multi-class racing lends itself better to the age of streaming and second screens than it did linear broadcast TV, and fans are taking advantage of that: IMSA’s audience grew by more than a third domestically and almost a quarter internationally last year.
Having some of the coolest-looking cars racing today certainly helps, whether that’s the (mostly) hybrid prototypes or the GTs, racing versions of road-going cars from Porsche, Ferrari, and others. …
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