Amazon tells engineers to stop ‘tokenmaxxing’ to look productive
Amazon wants its engineers to quit chasing token counts, warning that heavy AI usage does not automatically mean better work. In updated engineering guidelines published on October 27, the company laid out how developers and managers should gauge AI’s real impact — and the takeaway is blunt: consuming more tokens is not the same as delivering more value. Amazon is not backing away from the technology, though. “We are certain that whatever future best practices are, AI will be at the center of software engineering practice,” the company wrote.
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The guidance targets ‘tokenmaxxing,’ a practice where employees deliberately …
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