'Our humble goal is to survive the AI revolution' says Epic Games CEO, as its Star Wars and Marvel crossover pivots to 'AI first' development

An unannounced Star Wars and Marvel shooter in the works at Epic Games has been delayed, and its creators instructed to take an "AI first" approach to development. Staff were advised of the pivot last week, according to a Bloomberg report, with the project delayed indefinitely from its (unannounced) March 2027 release.

That "AI first" approach seems pretty comprehensive: the instructions per Bloomberg are to "implement an 'AI first' production model using tools such as Anthropic's Claude". Art will be "generated with full AI workflows", according to the same set of instructions.

Shortly after Bloomberg's report was published, Epic Games CEO Tim Sweeney took to X to share his own thoughts:

On AI use at Epic Games in general: "We have a huge pivot underway here at Epic, moving developers around to retool for maximum AI acceleration," he said. …