Call of Duty Franchise Surpasses $40 Billion Lifetime Revenue Following Launch of Modern Warfare 4

The Call of Duty franchise has now surpassed $40 billion in lifetime franchise revenue in the wake of the launch of its 23rd mainline entry, Call of Duty: Modern Warfare 4, which launched last Friday.

Xbox CEO Asha Sharma made the announcement on her X account, posting a graphic showing a bunch of favorable review scores for Modern Warfare 4 with the caption, "One of the most celebrated Call of Duty games in its 24-year history, and now $40B in lifetime franchise revenue. An incredible milestone. Congrats to the Activision team. And to the players, thank you for being with us."

The staying power of the franchise has been remarkably impressive, even if some years' releases are more liked by critics and players than other years. The brand-new Modern Warfare 4 seems to be well-received so far; IGN hasn't finalized its review yet, but reviewer Simon Cardy says, "Modern Warfare 4’s campaign made me feel something for the series again" …